From client discovery to board-ready deliverable in one session.

Each time you run a tool against a client brief and produce a strategic output, that's one generation. Most engagements need two or three per tool: one to establish the baseline, one or two to refine as your understanding of the client deepens. Monthly plans include a set number of generations per month; Agency: Pitch uses a one-time generation pack instead.

Every tool produces complete, structured output from your client inputs alone. The suite adds value when you chain tools together: Market Analysis and Competitive Analysis feed Press Narrative; ICP output feeds Messaging; Messaging informs Pricing and Marketing; and so on across the toolbox. You can run one tool or the full chain.

Two ways to buy, and every option includes all the tools. Buy a pack once: Agency: Pitch at $199 for 50 generations, valid 12 months, with full Agency features and a team of 5. Or subscribe monthly: Starter at $49 (20 generations), Professional at $99 (50 generations), Agency: Unlimited at $399 (unlimited). Monthly plans include a 7-day free trial. Existing subscribers stay on their current Lemon Squeezy price.

Yes. Plans differ on generations, refinement, team seats, and white-label. Every plan opens every tool. When we add tools to the toolbox, they land in every plan.

No. The tools give you structured intelligence about your client's market, positioning, and options. The strategic recommendation, the relationship, and the read of the room stay yours. The tools make you faster and better informed. They don't make the calls.

The Market & Industry Analysis tool running on a real client brief. You'll see the intake questions, the analysis process, and the full structured output, ready to inform your engagement strategy. No account required, no sales call, no strings.

Yes. No contracts, no commitments, no friction. If the tools stop earning their keep, cancel in two clicks.

Your inputs and uploaded files are processed by Anthropic Claude and Perplexity AI (depending on the tool) to generate your output, then stored in your private workspace on Supabase. We never use your client data to train AI models or share it with anyone. Uploaded files are encrypted at rest and accessible only to your subscriber account. You can delete any client, along with all associated files, outputs, and history, at any time from the client card. Agency-tier subscribers can request a Data Processing Agreement (DPA) for clients that require it.

Yes. GTM Tools is built on Anthropic's Claude API and Perplexity AI, both of which operate under different data handling terms than consumer products: your inputs are not used to train AI models. We don't sell, share, or access your inputs or outputs except to deliver the tool response to you.

You don't need to include sensitive data to get strong outputs. The tools work well from directional context; you can generalize or anonymize inputs without sacrificing output quality.

For organizations with formal compliance requirements (DPA, SSO, audit logs), enterprise support is on our roadmap. Reach out and we'll tell you where things stand.

Full details: gtmtools.io/security

Agency: Pitch and Agency: Unlimited share the same feature set: every tool, white-label, refinement, team of up to 5. Agency: Pitch is a one-time $199 pack of 50 generations, valid 12 months. Built for a pitch sprint: buy a pack, run the team on it, buy another when you need more. Agency: Unlimited is $399/month with no generation ceiling, for firms running multiple concurrent engagements where counting generations would slow you down.

GTM Tools uses a combination of Anthropic Claude and Perplexity AI. Claude Sonnet 4.6 powers the strategy, messaging, and analysis tools. Perplexity AI powers the TAM Calculator, which requires live market research with cited sources from analyst reports and industry databases. The platform automatically selects the best model for each tool.

The framework layer is what makes the tools effective. Each tool encodes a specific GTM methodology so the model reasons inside a known process instead of improvising from a generic prompt. You're paying for the methodology.

Yes. The architecture is structured prompting on top of a capable model. The subscription is for practitioners who'd rather spend their time on strategy than on engineering. Both are valid choices.

Generic AI gives you generic answers. These tools encode specific GTM methodologies (frameworks, questions, sequencing) so the output reflects structured strategic thinking instead of a summarised search result. The framework is what makes the output useful.

Both work the same way. Each tool runs against a company's context: that company can be a client you're advising, your own consulting practice, or any business you're thinking through. Most subscribers use them for both: running tools on client engagements during the day, and on their own practice strategy in spare moments. Same workflow, same output structure.